Tourism Chapter 2
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. What would you like to do?
During the Industrial Revolution in the 1700's what made travel more common/?
Around that time a series of inventions in transportation revolutioned travel. the steam boat and finally the railway, people only had the option of walking or riding on an animal.
The invention of passenger ships made travel between europe and North America much easier (Titanic)
The invention of the passenger jet in the 1950's created a fast and comfortable way to travel graet distances and economical international travel was born.
Why did people travel?
- Medical Cures
When were passports made?
they date back to 1388 when the english king began requiring his subjects (merchants) to obtain and carry permits before they could travel to france.
Who travels today?
It used to be that mostly wealthy people had the spare time and finances in order to travel. In the 1920's, the grand tour of europe was for wealthy North Americans expected in order to be considered cultured. It was easier for hotel owners and ocean liner captains to know what to expect from their guests. In todays world travelers are a much more diverse group of people. Tourism professionals need to understand today's traveleres and their motivations, these can be divided into three general catergories:
What are three things tourism professionals need to understand with today's travelers and their motivations?
- 1. The vacation and leisure traveler.
- 2. The business traveler.
- 3. The traveler visiting friends and relatives.
Whats the vacation and leisure traveler?
for pleasure or relaxation
- a family visiting disney world
- Theres the"
- Pleasure Seeker
- Non/family travel.
The Pleasure seeker:
In general the vacation and leisure traveler are considered to be pleasure seekers. However, the concept of pleasure varies from individual to individual.
Families are travelling more and have many options offered to them. Hotels and packages are becoming more "kid friendly" as the market open, as more families and seniors travel together a new catergory of tourism was created. It is called intergenerational travel and is quite popular.
In Canada, seniors are the fastest growing population anywhere in the world, which means the travel market for seniors is huge. Seniors tend to take more trips and stay for a month or so. Most seniors travel to warm spots where they look for relaxation and the exploration of different cultures.
the most typical travel party includes two adults however the solo traveler accounts for a large number aswell.
Discretionary money - End travel people choose how to spend their money after necessesities are payed for.
Nondiscretionary - money needed for necessities, no choice, have to.
The business traveler consists of
- The frequent business traveler
- the female business traveler
The frequent business traveler
- makes 10 or more trips per year.
- - because of the potential for repeat business, service providers in the tourism industry understand how important it is to meet the needs of their customers.
business travelers are given specialized services as preferred guests.
The female business traveler
Service provides should try and recognize and accommodate women's particular needs when travelling, although the tourism industry is not completely sure of these needs, how are women treated differently?
- some are treated with less respect than their male counterparts.
- - should be offered the same standard of service but are not.
The traveler visiting friends and relatives consist of two things:
Demographisc and psychographics
What are Demographics?
Refers to statistics and facts that describe market segments. Using demographic information the tourism industry can describe vacation and leisure travelers with statements.
What are psychographics?
Psychographic research asks travelers to reveal their activites, interests and opinions and is alsp useful for uncovering the attitudes of non-travelers. A great many people do not travel, even though they have the time and money. Barriers to trael may include fear of the unknown, fear of flying, lack of interest or even uneasiness about how to tip in a restaurant. Once these fears are revealed products and services can be designed to overcome them.
There are many known motivations for vacation and leisure travel and travel experts have many ways of listing and organizing them. Several miodels have been followed to classify people according to their psychographic types including Maslow's hierchy of needs.
Maslow's hierachy of needs
- 5 - Self Actualization, inovation, creativity
- 4 - need for selfesteem, intelligence, prestige, status
- 3 - Acceptance, love/affection sense of belonging group membership.
- 2 - Need for safety and security. Comfort, peace, freedom from threats.
- 1 - physical survival needs. food, water, clothes, shelther.
What can people smuggle?
Drugs, Tobaco, exotic animals, jewelary,etc.
What are things travellers need to know?
- Customs and immigration
- Common Health Problems
- Foreign Currency
Refers to government papers used to identify travelers. these documents include passports, visas, and vaccination certificates.
when travelers enter or leave a country immigration officials ask to see these papers. Documentation enables governments to regulate travel.
Customs and immigration?
Governments regulate who may leave and who may enter a country and what goods may be brought in and the goods may be taken out.
Immigrations involves people entering and leaving a country other than their own and customs means the regulation of goods entering and leaving the country
Common Health Problems?
All travelers should consider immunization and medical care before leaving their country. Anyone with a pre-existing condition should prepare for such an emergency by getting a directory of overseas doctors.
Common health problems of people traveling abroad and include diarrhea., jet lag and motion sickness.
Travelers should be familiar with the currencies that they will be using in the countries they plan to visit and their values in their own currenc, not exhanging dollars. Travelers are actually buying a foreign currency. How much of the foreign currency. How much of the foreign currency they buy depends on the currents state of the exchange which changes daily due to political, social and economic factors.
It is a good idea to research and learn a foreign language before visiting a country, this helps tourists to make a good impression on local people. Words such as hello and thank you
What would you like to do?
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