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compositional models
conversations
comments and critiques
orientations
summaries
reference materials
narratives
teasers
status updates and announcements
social networks
online services that enable individual and organizational members to form connections and share information.
sentiment analysis
intirguing research technique in which companies track social networks and other media with automated language analysis software that tries to take the pulse of public opinion and identify influential opinion makes..
UGC
user generated content sites
which users rather than website owners contribute most or alll of the content, have also become serious tools.
three step process for successful IM
planning instant messages
writing instant messages
completing instatnt messages
describe the business benefits of IM and identify guidelines for effective IM in the workplace
capability for rapid response to urgent messages
lower cost than phone calls and email
ability to mimic conversation more closely than email