MARKET RESEARCH 42

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Author:
2game4u
ID:
115111
Filename:
MARKET RESEARCH 42
Updated:
2011-11-07 02:47:18
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MARKET RESEARCH 42
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MARKET RESEARCH 42
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  1. A confound is a source of confusion regarding what?
    The Explanation for a given difference
  2. What is the name of the effect that refers to the possibility that the control group might become aware of its "inferior" Status and respond by trying to outperform the experimental group?
    The John Henry Effect
  3. What is the fomal name of what is characterized as the "attention effect" in this topic?
    The Hawthorne effect
  4. In addition to an experimental and a traditional control group (with no treatment), what other group can be used to control for the Hawthorne effect?
    Attention-Control group
  5. The Term "placebo effect" refers to what tendency
    Of Individuals to improve simply because they know they are being treated.
  6. In what type of experiment do neither the participants nor the individuals dispensing the drug know which is the active drug and which is the placebo?
    Double blind
  7. A "demand characteristic" is a cue that lets participants know what?
    the expected outcome of an experiment

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