PS Chapter 16

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Author:
fillup
ID:
130916
Filename:
PS Chapter 16
Updated:
2012-01-26 22:40:51
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Chapter 16
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Chapter 16
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  1. Above
    all, the Two primary factors that affect a speaker’s credibility, what are they?
    • Competence-
    • how an audience regards a speaker’s intelligence, expertise, and knowledge of
    • the subject.
  2. Aboveall, the Two primary factors that affect a speaker’s credibility, what are they?
    • Character-
    • how an audience regards a speaker’s sincerity, trustworthiness, and concern for
    • the well-being of the audience.
  3. Types
    of credibility-
    • Initial
    • credibility, derived credibility, terminal credibility.
  4. Evidence
    • Supporting
    • materials used to prove or disprove something.

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