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What techniques should be used with Uninterested Audiences?
- -Stress attention factors
- -Impact of your subject on their lives
- -use reliant factsw
- -humor and human interest
- -animated and lively delivery
What techniques should be used with Uninformed Audiences?
- -Before they can agree the need to be informed
- -Clarity: use explinations, definitions, and examples
- -Visual aids
- -Language: Simple and Straightforward
- -Direct Appeal Saved until very end
What techniques should be used with Undecided Audiences?
What techniques should be used with Unfavorable Audiences?
- -Disagree/Slightly Disagree
- -Appearance/Style must match
- -Set realistic Goals: Don’t have a call to action
- -Stress Common goals
- -Use sound logic: No emotional appeals = manipulation
- -Spell out reasoning
- -Facts, cite sources,don’t misrepresent (not Smoking causes Cancer)
- -Creditable Image: Composed, planned, well informed
what are the different Persuasion Audiences?
What techniques should be used with Favorable Audiences?
- -Use emotional appeals to intensify support
- -Get them to make a public commitment
- -provide opportunity for action
- -prepare them to carry the message to others
Name all of the Mental Stages
Mental stage of Attention:
Motivate them to listen!
Mental Stage of Need
Mental Stage of Satisfaction
Course of action mus alleviate the problem.
Mental Stage of Visualization
Vivid Picture of Benefit or agreeing or Evils of alternatives
Mental Stage of Action
Call for listeners to act!
List the Motivational Appeals
- -Emotional Impact
- -Needs Maslow
- -Self-Actualization: Fullfillment, Knowledge, Creativity
What is the Goal of Persuasion?
Change Behavior and Influence Beliefs (Recycling)
The process of listening
Misconceptions of listening
- "It's Easy to Listen"
- "Smart People are natural Born Listeners"
- "I can read, so i can listen"
- "There's no need to plan ahead"
what is Toulmin's model of Reasoning?
- Grounds (Enforced by the warrent)
- Geographic origin
- Socioeconomic status
the political principle of centralized social and economic control, esp. of all means of production.
a social theory advocating the liberty, rights, or independent action of the individual.
Improving listening Skills: Which ones?
- Be mindful
- choose to selectively attend to the speech transaction
- Listen with as many sensory channels as possible
- Block out distracting Stimuli
- Suspend Judgement
- Focus on the main points
- Listen for highlights and transitions
- Take effective Notes
Some Obstacles to listening are...
- The physical conditions of the speech transaction.
- Cultural Differences
- Personal Problems
- Confusion about Cognitive meaning
- Poor Listening Habits
What is Monroe's Motivated-Sequence?