Card Set Information
Race Gender Media Journalism
UNT JOUR 4250
-method to analyze the media.
-process of identifying and counting the number of times something occurs.
Making sense of the events around us. We use story lines through references/knowledge learned through the culture.
Journalists frame their stories.
To be represented in media is a form of power. Absence of representation is absence of power, trivialization, condemnation, marginalization.
We all have several identities - female, male, gay, black, white, deaf, bisexual, etc.
long-held theory which states that media don't tell people what to think, but rather, tell people what to think about.
creation & distribution of messages/content
the specific messages
who is engaging consuming or interacting with the content
An ordered, more or less consistent picture of the world, to which our habits, tastes, comforts, hopes have adjusted themselves.
AKA - generalization
Social Learning theory
people model behavior that they see in others or from television/film.
Theory that people who watch a lot of TV construct a world view that is like the one they see
Ethnic Media role
-Provide coverage absent in general market
-Offer content that better reflects their communities
-Fundamental role of providing voice to the voiceless
-Present a more comprehensive picutre
-Present a more positive picture