com 101

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  1. The strength of a ceremonial
    speech depends primarily on the __________.
    speaker's ability to use words and images to capture the occasion
  2. All speaking occasions create _________.
    (this multiple choice question has been scrambled)
  3. Which of the following is TRUE of eulogies?
    A.They should focus on the honoree's virtues.100%   D.They should offer a balanced appraisal of the honoree's net worth as a human being.  
    B.They should list as many professional accomplishments as possible.   
    C.They should emphasize the speaker's relationship with the honoree.  
    E.They should magnify the person's weaknesses and minimize his or her strengths.
    A.They should focus on the honoree's virtues
    (this multiple choice question has been scrambled)
  4. Speakers exhibit______ when they fit their speech to the expectations of the listeners in a particular occasion.
  5. Statements that listeners regard to be true are ______.
  6. Relying solely on demographic categories for audience analysis can lead the speaker to risk unwarranted ______.
  7. When your audience analysis focuses on the perceptual processes of the audience, including their tendencies toward selective exposure and selective attention, you are assessing audience _____________.
  8. Controversial topics need to be addressed _________.
    with respect for the audience and the rhetorical situation
  9. The specific purpose statement clearly identifies the __________.
    desired outcome of the speech
  10. Michelle, an advocate for women's rights, used her persuasive speech to urge her classmates to participate in the campus "Take Back the Night" event. Her purpose was to _____________.
    induce a specific action
  11. The process of deciding how a speech can best achieve its purpose is called ___________.
    strategic planning
  12. Speeches employing the informative strategy of reporting answer which question?
    What happened?
  13. when you aim to make the audience aware of an issue or problem they had not previously known about, your informative purpose will likely be ______.
    agenda setting
  14. "Forgetting curve" refers so ________________.
    the rate at which information is forgotten over time
  15. A well organized speech leads to which of the following results?
    Listeners are more likely to understand and be influenced by your message
  16. The two basic components of organization are _______.
    selection and arrangement
  17. Because the speaker must provide connections to help the audience bridge the gap between the elements of the speech, it is important to include _________ in the speech.
  18. Which element of the conclusion functions to alert the listeners that the conclusion is beginning?
    Summarizing the main ideas
  19. Which of the following questions should most concern a speaker when opening a speech with a quotation?
    Is the quote clearly tied to my thesis?
  20. Citing statistics in the introduction works best when _______.
    they contradict beliefs commonly held by the listeners
  21. The most basic theory of _________ is that people seek pleasure and avoid pain
  22. When listeners avoid evidence and arguments that challenge what they already believe by putting conflicting ideas into separate mental boxes, they are using a resistance strategy known as ______.
  23. Phillip gave a persuasive speech about why people should not smoke. His classmate, Morris, refused to accept Phillip's arguments, even though they were well supported, because he thought Phillip was just another "do-good liberal" who wanted to curtail people's freedom. Which act of selective perception did Morris exhibit?
    Belittling the source
  24. Selective influence can be prompted by which two conditions?
    boomerang effect and polysemy
  25. ______ is an obstacle to persuasion related to the fact that different listeners interpret the same message in different ways.
  26. When you rely on the information or opinions of others to support your claims, you are using reasoning by ________.
  27. In his speech about effective study skills, Mark said, "Preparing for a test without reading is like going fishing without bait." What type of reasoning is he using?
    Figurative analogy
  28. When you argue that two things are related because one thing influenced or brought about the other, you are reasoning by _____________.
  29. Reasoning by sign proceeds by _______.
    showing that when one thing stands for another, we can infer the existence of what it stands for
  30. Which of the following is a characteristic of mathematical or scientific proof?
    The claims can often be proved with certainty.
  31. ______justifies claims rather than proving them.
    Rhetorical proof
Card Set:
com 101
2012-12-12 01:51:35

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