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What are three basic rules for captions?
- 1. Cutlines can libel; be careful
- 2. The best captions tell a tiny story
- 3. Use active voice, strong verbs
Do you need direction lines when there is a picture of a man and woman?
What is the rule for font in captions?
They are in different font than the body or headline copy
What five things make good art?
- 1. Action
- 2. Relevance
- 3. Size
- 4. Tight Frame
- 5. Clarity
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