Thinking

Card Set Information

Author:
Nayja
ID:
214159
Filename:
Thinking
Updated:
2013-04-17 18:51:02
Tags:
midterm st3
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Description:
st 3
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  1. Availability Heuristic
    • -judge by easiness
    • -9/11 v.s. car crash
  2. Anchoring and Adjustment Heuristic
    -given value=anchor=adjust judment
  3. Sunk Costs
    Invest $/time in unsuccessful proj
  4. Confirmation Bias
    • -Seek info that supports pre existing knowledge
    • -discredit non-supportive info
  5. Mental set
    same response, new prob

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