Describe and Evaluate Craik and Tulving
Sample was too low, not generalisable to the whole student population, but could be generalisable to the student population of the school the students were from.
Study is reliable, set in a controled enironment (lab setting) with high control over variables such as what surrounds them, their given task etc. This makes it easy to replicate and get results that will back up the original results.
Can be applied to real life as it indicates that students would be better off revising semantically rather than structurally or phonetically.
Lacking ecological validity as it was carried out in an artificial, controlled setting, prbably intemidating the participants, resulting in artificial behaviour.
Followed all of the ethical guidelines apart from Deception, participants didn't know they were participating in a memory test.