Designing Quality products and services
Quality function Deployment:
Relates customers and technical requirements
QFD helps to identify customer wants and to translate these into technical product attributes. Helps to determine where to direct the quality efforts or an organization. House of quality diagram. Customer info on the left, technical info on the top, middle and the roof contain symbols that show relationships between customer and technical requirements.
Appropriately used, QFD spans the design and production process, all the way to quality planning with the “voice of the customer” taken into account throughout the entire process.
Can be used for services but service blue printing is designed for it