The philosophical leaders of the quality movement, Philip Crosby, W. Edwards Deming, and Joseph M. Juran had the same general message about what it took to achieve outstanding quality. Which of the following was not part of the message?
A. Quality is free
B. Leadership from senior management C. Customer focus
D. Total involvement of the workforce E. Continuous improvement
Quality is free
p. 287 The philosophical leaders of the quality movement, notably Philip Crosby, W. Edwards Deming, and Joseph M. Juran had slightly different definitions of what quality is and how to achieve it, but they all had the same general message: To achieve outstanding quality requires quality leadership from senior management, a customer focus, total involvement of the workforce, and continuous improvement based upon rigorous analysis of processes.