the intentionto engage in the creation of new products or processes and/or enter in to new markets
define entrepreneurial intentions
motivitational factors that influence individuals to pursue entrepreneurial outcomes
define entrepreneurial self-efficacy
conviction that one can successfully pursue entrepreneurial outcomes
define perceived desirability
degree to which a potential entrepreneurial outcome is evaluated as favorable or unfavorable
An individuals mental processes of overcoming ignorance to: 1. decide whether a signal represents an opportunity .. 2. decide whether that opportunity is applicable to the individual specifically... 3. Process feedback from action steps taken
How do successful entrepreneurs think?
- think structurally
- use existing resources in new combinations
- effectuate (taking what you have and making something new)
- cognitively adapt
- learn from failures
What are the four corporate entrepreneurial activities and describe it?
new business venturing -Creation of a new business within an existing organization
Developing new products, services, and processes
proactiveness-Initiative, risk-taking, competitive aggressiveness, and boldness
Self-Renewal-Transformation of organization through renewal of foundational ideas
What are nine steps of process for establishing corporate entrepreneurship in the organization?
2. Plan & Organize
5. Customer Focus
6. Resource Management
7. Support Structure
9. Evaluation System
What type of individuals should you seek?
Seek individuals who can do things differently and better.
What are some leadership characteristics of an effective corporate entrepreneur?