Mass Communications

Card Set Information

Author:
mzdeeva305
ID:
30200
Filename:
Mass Communications
Updated:
2010-08-17 14:45:16
Tags:
Mass Comm Communications
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Description:
Ch. 1:(V)Communications-Mass & Other Forms "Communication Process"
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  1. The person who initiates communication
    Source
  2. What is Encoding?
    Processes a source goes through in order to be understood by the senses.
  3. What is a message?
    The physical product the source encodes.
  4. Give 3 examples of a message.
    • 1) A Letter
    • 2) Speech
    • 3) An E-Mail
  5. Define receiver.
    The target of a message
  6. What is decoding?
    The set of actions it takes to translate a physical message to meaning for a receiver.
  7. The receiver's responses that shape and alter the message of the source.
    Feedback

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