Comm Studies Final!
Card Set Information
Comm Studies Final!
Based on two brain model
Knowledge, affect, attitude
Types of informative speeches
Instructional, Expository like - lectures and descriptive speeches
Aimed to change knowledge
Aimed to change attitudes
Speaking is aimed at adherence
Goal is to actuate
Aim is retention, fidelity, and adherence
Exchange of knowledge and attitude
5 parts of Monnoas Motivated sequence are
Attention, need, satisfaction, visualization, and call to satisfaction
Selecting Topic and Purpose
Does the audience have an interest in the topic?
Does the speaker have more knowledge of the topic than the audience?
Is the topic appropriate to the constraints of the situation?
Divisions must share commonality beyond their status as a division
Divisions should be roughly balanced in the amount of material to be covered under each
Points are presented chronologically
Points are presented topically
Appropriate for teaching a single specific skill.
Ex. Baking a cake
Appropriate when teaching more than one specific skill
Teaching a general skill
Appropriate when one is teaching a general skill that takes place over a long period of time
Ex. Finding a job
a transactional process where by 2 or more individuals exchange information through the assignment of meaning. Something we do with people not to people
requires mutual influence
Takes place over time.
Is an activity not an outcome
Characteristic of the mind not of objects
Subjective World of Thoughts
Inside your head
Objective World of Thoughts
Speaking and writing which = communication
Process of assigning behaviors to the information
Process of assigning information to the behaviors
You use what is in the brain to make another understand
You get to choose what information to keep or take away with you
Arguments based on general opinions
A collection of statements intended as a whole in which one statement supports another
The characteristic feature of an argument
Arguments organized around a central statement. This is a proposition, (the position on your topic)
Generally accepted belief of principle, more of a specific statement
Clain then reasons then assertions
Toulmin Model of Arumentation
Simple model involving 4 points of Toulim:
- Point of the argument
- Reason offered in support of the claim
- A statement which justifies using the grounds as support for the claim
- Specific statements in support of the warrant