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A decision framework based on the relative distance between home and a foreigh target country along four dimensions: cultural distance, administrative and political distance, geographic distance, and economic distance
CAGE Distance framework
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Cultural disparity between an internationally expanding firm's home country and its targeted host country
Cultural distance
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An assumption that geographic location alone should not lead to firm-level competitive advantage because firms are now, more than ever, able to source inputs gobally
Death-of-distance hypothesis
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A firm's investments in value chain activities abroad
Foreign direct investment (FDI)
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Strategy attempting to reap significant economies of scale and location economies by pursuing a global division of labor based on wherever best-of-class capabilities reside at the lowest cost
Global-standardization strategy
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Part of a firm's corporate strategy to gain and sustain a competitive advantage when competing against other foreign and domestic companies around the world
Global strategy
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The process of closer integration and exchange between different countries and peoples worldwide, made possible by falling trade and investment barriers, advances in telecommunications, and reduction in transportation costs
Globalization
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Assumption that consumer needs and preferences throughout the world are converging and thus becoming increasingly homogenous
Globalization hypothesis
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Strategy framework that juxtaposes the pressures of MNE faces for cost reductions and local responsiveness to derive four different strategies to gain and sustain competitive advantage when competing globally: international strategy, global standardization strategy, and transnational strategy
Integration-responsiveness framework
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Strategy that involves leveraging home-based core competencies by selling the same products or services in bothe domestic and foreign markets; advantageous when the MNE faces low pressure for both local responsiveness and cost reductions
International strategy
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Additional costs of doing business in an unfamiliar cultural and economic environment, and of coordinating across geographic distances
Liability of foreignness
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The need to tailor product and service offerings to fit local consumer preferences and host-country requirements; generally entail high costs
Local responsiveness
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Benefits from locating value chain activities in the world's optimal geographies for a specific activity, wherever that may be
Location economies
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Strategy pursued by MNEs that attempts to maximize local responsiveness, with the intent that local consumers will perceive them to be domestic companies; the strategy arises out of the combination of high pressure for local responsiveness and low pressure for cost
Multidomestic strategy
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A company that deploys resources and capabilities in the procurement, production, and distribution of good and services in at least two countries
Multinational enterprise (MNE)
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The collective mental and emotional "programming of the mind" that differentiates human groups
National culture
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Strategy that attempts to combine the benefits of localization strategy (high local responsiveness) with those of a global standardization strategy (lowest cost position attainable)
Transnational strategy
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How globalized do MNE's typically tend to be
50% globalized receiving the majority of their revenues from countries other than their home country
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Product, service and capital markets are more globalized than labor markets. The level of everyday activities is roughly 10-25% integrated and thus
Semi-globalized
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Globalization is made possible by what 4 factors
- Falling trade and investment barriersAdvanced telecommunications
- Reduced transportation costs
- Importance of MNEs and FDIs
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What are some reasons you would want to go global
- Gain access to a larger market
- Gain access to low cost input factors
- Develop new competencies
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What are some disadvantages of expanding internationally
- Liability of foreignness
- Loss of reputation
- Loss of intellectual property
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What four dimensions does the CAGE Distance Framework talk about
- Cultural distance
- Administrative and political distance
- Geographic distance
- Economic distance
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What four dimension of culture emerged from Hofstede's national culture research
- Power distance
- Individualism
- Masculinity-femininity
- Uncertainty avoidance
- Long-term orientation
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Ways of entering a foreign market that would yield low investments but also low level of control
- Exporting
- Licensing
- Franchising
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Ways of entering a foreign market that would yield high investments and high level of control
- Joint venture
- Acquisition
- Greenfield operations
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Porter's diamond of national competitive advantage
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Most of the costs and risk invovled in expanding beyond the domestic market are created by
Distance
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Even in a more globalized world, the basis for a competitive advantage is often
Loca;
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