Research methods (know types and which ones used by Communicaton Theory area
Communication Theory uses social science methodology
II. The interpretive approach
A. Rhetoric and Performance Studies use an interpretive approach
o Its critical, philosophical, and subjective.
§ Relies on the critic to make decisions..?
§ These aren’t final answers; you persuade your reader…
§ Philosophies behind these approaches with sets of values attached to them.
B. Reality is “constructed socially and personally”
o This reality is the result of an interpreted event. Reality is constructed symbolically (socially and personally)