ubus 6

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Author:
bryandrummer
ID:
49711
Filename:
ubus 6
Updated:
2010-11-17 08:39:09
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Description:
ubus exam 6 study guide
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  1. find the growth rate
    • kp-d
    • k+d
  2. find required return
    K=RF+(M-RF)BETA

    m-rf = market risk premium.
  3. find the cost of stock
    • D(1+G)....+G
    • P(1-F)
  4. preferd stock rate
    • market rate
    • 1-F
  5. edwards deming quality contribution
    pdca (wheel)
  6. juran
    cost of quality model
  7. crosby
    cqi steps
  8. cost of quality
    • prevention
    • appraisal
    • internal
    • external
  9. cqi, main steps for managers
    • commitment
    • council
  10. cqi, main steps for empoyee
    • 0 defects
    • quality teams
    • recognition
  11. common components of tqm and cqi
    • leadership
    • long term
    • quality focus
    • customer focus
    • system fucus
    • training
    • empowerment
  12. deming
    57, anyone, spc
  13. baldrige award
    us only, 87, inspire competivness
  14. worker moral
    learning
    productivity
    sales
    profit
    • babtist hospital
    • school system ccsd 15
    • stoner
    • medrad
    • boeing
  15. jidoka
    quality at the source, poka yoke, audits.
  16. kaizen
    cit teams
  17. conditions of value-add
    • willing to pay
    • physical change
    • make sure its done right the 1st time
  18. flishtened media scheduling
    stragitic spurts, ie, movie trailers
  19. pulsings
    continous with spurts
  20. compet advantage
    what the maket sees you as, take the good and run with it
  21. unique selling proposition
    offer within a message, often part of a slogan. red bull gives you wings.
  22. product life cycle
    new
    • to inform
    • pioneering adv.
    • pur-sell the product
  23. prod. life cycle
    growth
    • to remind
    • comptitive adv
    • to sell the brand
  24. prod. live cycle
    mature
    • persuade
    • comparitive
    • why we should by a brand over another.
  25. imc
    • intergrated marketing communication.
    • make sure everything says the same message.
  26. marketing mix
    • product
    • place
    • promotion
    • price
  27. promotional mix
    • advertising
    • pr
    • salesa promotion
    • personal selling
  28. x-chart
    limits = x + A*R
  29. R- chart
    • limits = D*R
    • 4 upper
    • 3 lower
  30. p-chart
    limits = p + z o
  31. p =
    percent defective
  32. o of p =
    • p(1-p)....all rooted
    • n
    • n = size of sample.

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