Marketing Ch. 10

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  1. Value Delivery Network
  2. Marketing Channel (Distribution Channel)
    A set of interdependent organizations involved in the processof making a product or service available for use or consumption by the consumeror business user.
  3. Conventional Distribution Channel
  4. Vertical Marketing Systems
    A distribution channel structure in which producers, wholesalers, and retailers act as a unified system
  5. Disintermediation
    means that more and more, product and service producers are bypassing intermediaries and going directly to final buyers, or that radically new types of channel intermediaries are emerging to displace traditional ones.
  6. Exclusive Distribution
  7. Marketing Logistics
  8. Distribution Center
  9. Intermodal Transportation
  10. Third-Party Logistics Provider (3PL)

Card Set Information

Author:
xxjclarksterxx
ID:
70299
Filename:
Marketing Ch. 10
Updated:
2011-03-03 04:53:20
Tags:
Marketing
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Description:
Marketing
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