What is Explicit Emotional Contagion?
When emotions are manipulated by a person or a group in order to achieve something. This can be a result of intentional affective influence by a leader or team member, as with Joseph Gervez, the "Master of Hate" for Hitler. He was a genius and a "minister of propaganda".
He created Hitler's image, through control, by way of his control over the press, radio, films.
- Emotional Contageon, social contageon, is the total control of the radio by the government to pursuad people and bring about conformity.
- Gervez staged movies with flags and flames to instill emotion from audience, as Hitler protecting them.
- $1,000,000 a day was spent on propaganda. People were forbidden to listen to any other broadcasts!
- Went all over the world, movies in 27 languages.
- Gervez oversaw all facets of movies, movies of priests handing out guns and bibles at the same time.
- Weapons of victory becoming toys for children.
- Total war demands sacrifice.
- Claimed the war is won, we have victory.
- German people will fight, we will prove it to the enemies.
- "Are you determined to fight for victory, willing to follow Hitler through thick or thin, to give total sacrifice"
- Hungry, homeless nation in 1944 because money was going towards Hitler propaganda and people were made to believe their sacrifice was noble.
- Hitlers birthday, movie made to exploit events.
- Germans were eating out of garbage cans, ruied by the lies and propoganda.
- April, 1945, Russians approaching Berlin, enlisted old men and children. Russians siez Berlin.
- Gerez convinced Hitler to commit suicide, he killed his 6 children and commited suicide too.
Danger of not having freedom of press bring about mass conformity!